This video explores how editors have developed their approach to reviewing creative autoethnography and highlights strategies for contributors.
JoinedJuly 12, 2021
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Dr. Nadine Khair is an assistant professor in marketing and is currently the department head at the American University of Madaba. She completed her PhD in the UK and specialised in international marketing, consumer behaviour and fashion marketing. She also pursued her bachelors and master’s degree in international business and marketing at Hagan School of Business, New York. She previously occupied different positions, such as Marketing and Sales Team leader with Estee-Lauder in New York and Sales & Marketing Manager /Assistant Operation Manager at Jordanian Coast Cargo in Jordan. Her research interests articulate around international marketing, consumer behaviour, fashion marketing, gender-related studies, ethnography and auto-ethnography.
What is autoethnography? The AutoEthnographer's international team of editors offer definitions & suggested readings.
"Dr. Nadine Khair discusses why autoethnography is essential to successful businesses in this latest podcast."
"When I review evocative autoethnography I look for that layer in the contribution that will entertain and connect to a cultural issue."
"When I was first accepted into the PhD by research program in the UK, I had mixed feelings, mainly because I was about to pursue a career that I didn’t have the heart for, and partially because I would need to explore yet another new culture, country, and environment."
